Customisable Originator To strengthen brands, officialise messages and simplify two-way SMS, we provide varying levels of customisation to facilitate numeric and alphanumeric originators.
	Expiry Date/Time For situations when recipient mobiles are 'inactive', the validity period of individual SMS can be set so that, if delivery does not take place by a certain date & time, then delivery should not take place at all.
	Number Validation To prevent the wastage of credits, MSISDNs are validated before network submission to discard invalid numbers, correct common mistakes and (optionally) ensure that a pre-specified dialling code is included.
	Binary Data Makes it possible to send extra-ordinary content such as operator logos, group graphics, picture messages, business cards (vCard), calendar bookings (vCal), WAP settings etc.
	Unicode Text Allows for text and symbols from all of the world's writing systems to be included within an SMS, making it possible to send SMS in languages such as Arabic, Greek, Russian, Chinese etc.
	Long Messaging To overcome the length restrictions faced by SMS, long messages can be sent using a total of 8 different methods that include message concatenation.
	Delivery Reports To provide accountability for every message that we transmit, we request real-time delivery states from every network and pass them on to our customers through several different means.

1. Email-to-SMS is intended for desk use and does not support Binary Data.
2. All of the above features are included within the delivery rates of individual SMS.