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Russian combat sex ad avalanche Advertising
Fourteen years after the Soviet Union collapsed along with its stuffy moral precepts, Russian politicians have decided that the country's fabled liberality has gone too far. Across the country calls for a renaissance of Soviet-style puritanism and a return to moral order are being voiced with increasing frequency. Moscow's deputies believe the remedy lies in a law that would ban advertisements featuring "swear words, genitals and filthy gestures and poses". Once a drab, neon-free, asexual zone, Moscow itself has metamorphosed into a city where anything goes. Sex is shoved in your face: billboards featuring soft lesbian scenes stare down on dusty Communist-era statues, adverts for female thongs leave almost nothing to the imagination and sexual double entendres are used to sell anything from cars to phones. [Agenda, Inc. via The Independent] |
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