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SMS TV
French satellite channel "Tchatche TV" features several programs targeted to 15-25 year-olds. They are about movies, music or video games but what is unusual is that the program itself is only displayed in a small window on the upper corner of the TV screen, while the rest is of the screen is taken up by text messages sent in by viewers - which scoll by like credits to a movie. These premium SMS finance the TV programs. Every day, the channel receives thousands of messages, as teenage couch potatoes text-in and wait around for their message to (finally) appear on their TV screen. via L'Hebdo (in French) |
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