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SMS Games as a Marketing Tool
Monique Van Dusseldorp for E-Media Tidbits describes how Spanish newspaper La Vanguardia will offer readers an entertaining way to learn more about the Forum 2004 - by text messaging. "Readers of La Vanguardia can participate in a daily SMS contest in which they have to answer questions about Forum 2004's artists, themes, and topics. Many European broadcasters have been using SMS and premium SMS services for a while to build out their relations with viewers as well as their revenue streams. La Vanguardia is one of the few newspapers that have actively approached this medium". |
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BULK SMS GATEWAY