SMS Weblogs / Textually / 2003 / 10 / 31

Greenpeace Sends Scary Text Message on ĞMookiağ phone

Hundreds of UK consumers are sending in text messages to a specially developed Mookia phone that Greenpeace will deliver to Sainsbury's supermarket to draw attention to dairy cows being fed Genetically Modified maize, reports Mike Grenville for 160characters.org. Greenpeace has coined this campaign There's something scary in the dairy.

"The phone has been set up to display messages sent in by consumers and is fitted with a content filter so that nothing too rude is displayed on the phone" said Greenpeace campaigner Nathan Argent.

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