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Wireless Gaming To Generate US$41.3 Billion and advertisers are slapping their brands onto mobile-games
The global market for wireless gaming services will grow from US$561 million in 2002 to US$41.3 billion in 2007 according to the new report from The Research Room, according to 3G. And interesting, from Mobile Tracker : "If you thought those games on your cell phone were just for fun, think again. Wireless Ad Watch is running an article about how advertisers are getting their brands slapped onto mobile games. Suzuki partnered with a game publisher to have its name on a motocross title. Instead of just “motocross”, the game is now “Suzuki motocross” and features the company logo throughotu the game. |
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