|
|
Texting picks up in the US
Getting Americans interested in SMS has basically been an uphill struggle (cf Why Text Messaging is not popular in the US). Yet, there are signs of a warming as U.S. phones sent 1 billion text messages in December, up sharply from 253 million a year earlier, according to the Cellular Telecommunications & Internet Association, reports Delaware Online and this Spring, 2.5 million AT&T Wireless customers cast their votes by SMS for their favorite TV show American Idol. One of the reasons SMS is so popular in Europe is because it's less expensive than making a voice call, whereas in America, talk is cheap. To entice customers into typing on their cell phones, US mobile operators offer deals which are sure to make European teenagers drool -- always short of cash to pay for their mobile phones bills -- such as 50 free incoming messages and 500 outgoing messages for $2.99 a month (a T-Mobile USA offer). In Europe, each outgoing SMS cost approximately 22 cents and incoming SMS are free. |
|
BULK SMS GATEWAY